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Position: Marketing Research and Data Specialist
Location: Chicago, Illinois
Department: Marketing
Salary Range: Starting at $15 per hour
Hours: Flexible
Additional Information: Part-time, remote
Job Summary:
The Marketing Research and Data Specialist will play a pivotal role in gathering, analyzing, and presenting data to support the agency's marketing strategies and business decisions. This role requires a curious mind, attention to detail, and a passion for converting data into actionable insights.
Key Responsibilities:
Research and Data Collection:
Conduct online research to gather market intelligence, industry trends, competitor data, and target audience insights.
Utilize various research methodologies and tools to collect quantitative and qualitative data.
Data Organization and Management:
Maintain and update the agency's marketing database, ensuring the accuracy and relevance of data.
Regularly audit the database to identify gaps or areas of improvement.
Analysis and Reporting:
Analyze data to identify patterns, trends, and insights that can guide the agency's marketing strategies.
Prepare regular and ad-hoc reports to present findings in a clear and concise manner.
Collaborate with the marketing team to turn insights into actionable recommendations.
Sales Email Support:
Use data to refine and optimize email marketing campaigns.
Measure the effectiveness of sales emails and provide recommendations for improvement.
Team Collaboration:
Work closely with other departments to understand their data needs and provide necessary support.
Assist in training and development sessions to promote a data-driven culture within the agency.
Qualifications:
Some College
Bilingual (English and Spanish)
Exceptional analytical and critical thinking skills.
Excellent communication skills, both written and verbal.
Proficient in Microsoft Office (Word and Excel)
Ability to work independently and as part of a team.
Ability to work well and efficiently without supervision
Detail-oriented and organized.
For consideration, please email your resume to info@alexruedamarketing.com